5 App Ideas for ChatGPT’s New App Store ft. Greg Isenberg
It is possible that, you know, this becomes a big thing. And if it becomes a big thing, I think that this is probably one of the bigger wealth creation moments in AI. I feel like I can rule the world. I know I could be what I want to. I put my all in it like no days off. On the road, let's travel, never look back.
So we're doing a special pod because Greg was on the pod where he showed me all these cool tools that he was using. Then at the end of the pod, he was like, by the way, did you see that ChatGPT now has a new app store? And I said, no, I didn't. Let's just record. And I want you to show me what's going on with the new ChatGPT store. And because this is my first million, if you can tell me a bunch of interesting business ideas that you see within the realm of the ChatGPT store, because a lot of people don't know this, but I guess they could, they could, they could surmise this. But when, when the App Store first came out, a bunch of the biggest businesses came about because they were early. They were first.
That is, that is true. So let me give you a breakdown of what happened, why it's important, and I can share a bunch of ideas that I think people should steal. Let me first talk about what, what was announced. So, uh, the other day Sam Altman talked, it was Dev Day. So OpenAI's, you know, big developer conference. Uh, he launched the ChatGPT App Store and, uh, he gives this example of using Figma in ChatGPT, which is the design tool. And he says, turn this sketch, like something that he drew out, into a workable diagram. And it was able to do it. Wow. And he just, yeah, it's absolutely crazy. So the ability to use apps within ChatGPT, basically turning ChatGPT into like a mini intranet, right? You don't need to leave ChatGPT if you can just connect to to apps. Wow. The other, uh, example he, he, uh, one of his teams gave was like, uh, Coursera, the course platform. Uh, Coursera, can you teach me something about machine learning? It connects to, uh, Coursera. You have to connect with it, so you actually have to like log into it. So you can see here, uh, if you're watching this on video, um, it shows like how ChatGPT uses data. Apps may introduce risk. Data is shared with the apps and then it creates this canvas where you can actually, like, instead of, you know, it used to be ChatGPT was only text. Now ChatGPT has this canvas that you can actually consume content in a more visual way. There's two ways to basically find, uh, some of these applications. One is you add it and the other one is, and the way, the one I'm way more excited about is you just use ChatGPT normally and you say like, Imagine I didn't Coursera here and I said, I wanna learn about machine learning and it just brings up Coursera as a potential app. And that's the opportunity, right? Because if someone listening to this can actually build an app so that it shows up when you ask it a question. One of the things that, uh, Sam Altman mentioned the other day was he announced that, uh, ChatGPT has 800 million weekly active users. So you can get in front of 800 million people every single week and sell them something.
Wow. Okay. This is awesome. I just typed in on ChatGPT. I said, how do I turn a drawing into a, into a Figma? And then I added the Figma and it told me how to do it. Okay. That's awesome.
Yeah. Or here, I'll just throw, I'll do one live for, for fun. Design a new logo for my podcast. The Startup Ideas Podcast. Oh, I forgot to, like, I forgot to mention who I want. So I want, I think Canva. Yeah, Canva was, was one of them. So Canva, the $47 billion, uh, you know, design tool is one of the launch partners. It connects to the app and then you just log in and it'll literally design a logo within ChatGPT using Canva's software.
All right. There it is.
There it is. You know, I would give it a 6.5 on 10. Um, but you know, it's something that I can iterate with and it's not something that you're gonna one prompt yet, but it is something that, you know, look, it says review and select one to continue editing.
And then the font is so weird on some of 'em. It looks like it's a misspell, but it's not. I've never experienced that before. Look at the one on the far, on, on the third from the right.
Yeah. That sometimes happens with, uh, AI design is like the, the, the font's a bit wonky. So you do, you, you, you have to, again, like not one prompt it, it's gonna take multiple prompts, but like this isn't bad. And that also took like 2 seconds. Like I can make this better.
That's awesome. All right guys, here's the thing about side hustles. Everyone wants one, but most people overthink about it and they never actually launch anything. But because of AI, you can go from idea to your first sale in only 7 days. My old company, The Hustle, they just dropped an AI side hustle crash course. So basically what The Hustle did was they looked at things that me and Sean and HubSpot CMO Kit Bounder, they look at stuff that we said and they broke it all down into simple bite-sized steps, which means you're gonna get a guide that gives you everything you need to launch a side hustle without any of the guesswork. So you can get it right now. You can scan the QR code or click the link in the description. Now back to the show.
So that was the announcement. Zillow was another one which I thought was cool. Let me just zoom into it so you can see the full Zillow experience and then you can use natural language to use the AI. Pretty cool, dude.
I'm just kind of in awe right now a little bit. I think Sean said something kind of funny, but it wasn't funny. It was very real. He was like, every time I talk about this, I have to realize or ask myself, Am I A, all-powerful now because I can do all this stuff, or B, completely irrelevant? And whenever I like look at this stuff, that's exactly how I feel. But that's wild.
Okay. It depends on what he does with this information, you know what I mean? Like, of course, the people who made the shift from web to mobile crushed it. But there was a period of time when Facebook, I'm sure you remember, had a bad app and they almost didn't make the leap to mobile. Now they're like a trillion-dollar company. So I think that there's, I'm not saying it's 100% possible, but it is possible that, you know, this becomes a big thing. And if it becomes a big thing, you're gonna wanna have an app here. Okay.
So what apps or ideas do you think are interesting to you right now?
I'll tell you, but I also, I, I do wanna give the caveat that ChatGPT a couple years ago launched something called CustomGPTs. Do you remember those?
Yeah, it was a flop. I tried making one. It didn't work.
Yeah. And you know why I think it's a flop and why this is different? No one wants to download apps. No one wants to go to a GPT store, set stuff up, download apps. What makes this so much better is it's contextual. You just type in something on ChatGPT and yes, you know, you, you might have to mention it, but if you don't have to mention it and you just said, hey, I wanted a logo design and then it pulls up Canva or pulls up another app. The discovery opportunity is huge and it's just easier for the customer 'cause they don't have to like set up anything.
Yeah, yeah, yeah, yeah. No, I, I think it's, it's gonna be great. I actually invested in one or two companies where it wasn't going amazing and they pivoted into a ChatGPT plugin and they're killing it. And so like, and we've talked about WordPress plugins and a bunch of different plugin businesses and, and I'm on board with those. And so I'm eager to see what ideas you have that are related to ChatGPT for both apps and plugins.
Cool. So I've got 15 ideas that I scraped from ideabrowser.com, my app. I want you to pick, like, we can talk about one, you know, these are my, the ones that are highlighted are my favorite ones, but I'm happy to pick and go through any of them.
Go to, um, so zoom in a little bit more, but it looks like the AI Tax Guy.
You know what's interesting? There's a guy on Twitter who has a, uh, AI app that he made uploading your bank statement.
BankStatementConverter.com.
BankStatementConverter.com. How much revenue does bankstatementconverter.com make? Doesn't it like $50,000 or $80,000 a month?
Okay. So it's a very, very niche thing, but it's a thing where if you need it, you really need it. And because of— for a bunch of different reasons, I have many K-1s, which frankly, I barely know what a K-1 is. But I know that when my wife is getting ready to do her taxes, she's like, I need the K-1 for this, K-1 for that. And we have like 60 or 80 of them. We have a lot of them. And just finding them in my Gmail takes forever because what happens when you invest in real estate or, you know, different projects, you get K-1s and they don't all— they come from each vendor and they come at a variety of times and they're in all different formats. The K-1 form's the same, but like it's sent as an attachment in an email. What would be intriguing is you could just, um, do this to find all my K-1s in my Gmail fast.
That's so good. Like K-1 agent. That's a great idea. Someone should go build it. This dude from bankstatementconverter.com is, it's literally a dude, one person. Look at this website. It looks like the Berkshire Hathaway website, but for converting a PDF. It's awesome. It just, you click a big, big button, convert to PDF. And I think what you're going to see potentially happen with, with, with this news is apps like this are going to live within ChatGPT. So if you ever saw stories about people like Bank Name Converter and you're like, ah, I wish I started that, that's so simple. If you're listening to this, you're early. Now's the time you should be building that within ChatGPT's SDK.
Today's episode is brought to you by HubSpot. Being a know-it-all used to be considered a bad thing, but in business, knowing it all, it's everything. Because right now, businesses are only using about 20% of their data. Unless you have HubSpot. That's where they take data that's buried in emails and call logs and meeting notes. They become insights that help you grow your business because when you know more, you grow more. You see, being a know-it-all isn't so bad after all. Visit hubspot.com to learn more today.
All right. What's another one?
You tell me. You, which one's fan— do you fancy?
The AI healthcare concierge.
How would you make this?
Well, I'm lucky, right? Like, I, I have a design firm that builds apps like this, so I would just hire my own firm to build these apps. Like, we, we just announced we're building apps like this, so I would just use my firm. But if I didn't have a firm and I'm just a one-man person, I'm using, you know, Claude Code and I'm building— I'm our cursor and I'm, I'm building this out.
How long would that take?
That's crazy.
The other thing I would do, like, you know, I'm talking my own book, but this is, I built this for myself, is I would, you know, there's a button on Idea Browser that's build this idea. I don't think I've ever shown this publicly anywhere, but you can actually just go and build for like the ad creative, the brand package, the landing page, the content calendar, the email funnel system, the email sequence, the lead magnet with all the optimized prompts. And that's what I would do.
Have you ever seen that meme of, uh, like a big meathead sitting at the computer and he's like, build me a business that makes $100 million in revenue in 3 days. Don't make any mistakes. Start now.
Yeah. Yeah. It still needs— you still need a human now, you know, like I think, uh, the mistake a lot of people make is they'll use something like, something like this, or, or just they'll prompt themselves and they'll be like, why aren't customers coming? Well, it's you. This is like an opt— all your optimized prompts in one place specific to each LLM or AI tool, but you still need to like review it, make sure it works, and optimize it from there. So that's what I would do. I would probably do first version on on, you know, Idea Browser, probably use, you know, Claude, v0, get some emails up and try to just try to launch something in 30 days.
My last company, The Hustle, the year we sold, I was 31 years old and we were going to do about $18 million in revenue. I frankly didn't have a lot of peers. I didn't know a lot of people who were ambitious like me. And this meant that I was making decisions that could cost me maybe $5, $10, even more millions of dollars worth of money. I was making them all by myself. This all changed, however, when I got a group of peers. And that's, by the way, how this podcast sort of started. Sean was in my group and we met every month. It sort of became a personal board of directors and it frankly changed my life. And that's why I started my company Hampton. Joinhampton.com. The entire idea is that we make core groups just like this, just like the one that I had. Of other entrepreneurs who have been there, done that. And we give you guys a time and a place to sit down and have these very honest, confidential conversations where you can share business ideas. You could talk about hiring, you could talk about all these decisions that you typically have to make all by yourself. The biggest risk, in my opinion, is not failing. You're, you're gonna be fine. Your business is probably gonna work. It's that in 10 years you look back and you think, damn, I blew it. I blew this opportunity because I was making decisions by myself. I was making decisions out of fear and I did not grow. I did not maximize the opportunity. Opportunity. I'm telling you, it can save you 10 years of headache and of heartache, and you can make better decisions so much faster. And the best part is that with Hampton, these core groups that we make, we make them in real life in your city. We're in Atlanta, Austin, Boston, Chicago, Dallas, Denver, London, LA, Miami, New York, SF, Toronto, and Vancouver. And so if you're running an internet company that does at least $3 million a year in revenue, or you've raised at least $3 million in funding, or you've sold a company for at least $10 million, go to joinhampton.com. This is my company. Sam from MFM. I review every single person who applies. So again, joinhampton.com. All right. What else you got? This is fun.
Keep going. So memes are getting more and more popular, especially in an AI age. I think that whoever owns the make a meme about, you know, XYZ topic, is, you know, probably makes a few million dollars a year.
Uh, can you do this now in ChatGPT or Perplexity? Perplexity's Comet.
You could do it on ChatGPT. It's just not optimized. Um, and that's the opportunity is like, that's why Dev Day happened, right? ChatGPT realizes that they need apps like this. I think they've realized two things. They need apps like this to exist. So that people stay on the platform more. And they realize that they can't do everything.
So what's, what's AI Grandma?
This is a fun one. You know, I think that a lot of people are feeling overwhelmed right now, and they might not want Andrew Huberman advice or even Greg Eisenberg advice or Sam Parr advice. Sometimes we just need an AI grandma to give us old school, warm, blunt, and human advice. So I think that there's an opportunity to build like a life advisor and you build a brand around like an 85-year-old woman who like bakes apple pies.
Have you built any of these yet?
Well, I'm— we're building like actively right now.
For yourself or clients?
For both.
And that's going to take 2 to 3 weeks to get the MVP.
Yeah, MVP. It depends like what we're building, like You know, AI Grammar could take, you know, a few days, but like if you're building like, uh, your K1 one, you know, one that's like a little more, that's more complicated. So it depends which one, but it can take anywhere from days to, yeah, for an MVP, 30 days.
Let's talk about this credit score, uh, credit score one, man. Up, up until, so when, up until recently I had a very low credit score because I didn't use too much credit, but I didn't realize that I had a— apparently one time I like fell on a— when I had a job years and years ago and I had to take an ambulance ride and I didn't realize they didn't pay it. And so my credit got dinged. And so I had a credit score, I never checked it, of like 580. And I was like, what the hell? And when I wanted to get a mortgage for a house, I couldn't get a mortgage. And I was searching for how do I like, how do I make my credit better? Like, is there a firm I can hire to just do the work for me? And it was impossible and it's incredibly scammy. The credit repair industry was incredibly scammy. And so I'm eager to hear how you can improve my credit.
Yeah. So I had the same problem, which is why I added this here. So I actually don't have a great credit score. I don't have a bad credit score. It says fair, but I've started and sold, you know, companies like I should have a good credit score, you know, so I'm not sure why, but like banks don't have— banks and companies like Experian, they're, they're not, let's just say they're not at the forefront of technology.
Yeah.
Um, so I think that there's an opportunity to, I think there's tons of people who are asking, how do I fix my credit score? You can actually go and check that keyword volume. It's worth so much money. And you know, if you can have something that it detects that, you know, it detects the intent, it surfaces your app. I think you need to have a really good domain, like repairmycreditscore.com. Um, that's probably taken, but something like that. One of the reasons why bankstatementconverter.com worked is because the domain was really good. So you, you know, there is going to be a bit more of a startup cost here. You might have to spend $10,000, $15,000, $20,000 on a domain. But I think that this is one of the more no-brainer, uh, examples where, you know, it connects to, you know, Equifax or Experian. There's this interactive UI with dispute templates, score simulation sliders, next step actions, and then you just either do referral fees or you charge for it.
Does, do the .ais do just as good as the .com?
From a SEO perspective, from a app perspective? SEO. .com is like your, is Manhattan, you know? .ai is like your, it's, it's Williamsburg. You know, it's so cool, but Manhattan's Manhattan.
Well, it's— the .ai is available, my friend.
Oh, is it?
Yeah. RepairMyCreditScore.ai.
Why don't we buy the domain and get, you know, give it to someone who like likes and comments on this YouTube video?
I can do that.
Or, you know, or something like that. And, and, you know, just inspire people to actually go in because I want people to build apps, you know? That's a good idea.
I'll buy it. I can— I'll buy and give it to someone. Yeah, it's $50 for year one. I mean, and I have to use Perplexity's comment to find the discount code.
And do you— you don't own any equity. You're just giving it to them for free, right?
I know they can have it. It's just a $50 gift from MFM to them.
If, if, if they get to $1 million a year, what do they— what do they need to do? What do they have to do for you?
A 2x return.
Yeah. Yeah. A DoorDash gift card. If I get some, if I can get like, like so much Chick-fil-A and I don't even want Chick-fil-A, I just want the unbreaded chicken nuggets. If I can just get like about 4 pounds of that, that would be, that would have been worth the time.
Cool. All right. Well, Thanks for, thanks for having me on and, and, uh, hope you're inspired.
Thank you, Greg. That's it. That's the pod.
I feel like I could rule the world. I know I could be what I want to. I put my all in it like no days off. On the road, let's travel, never looking back.
This episode is brought to you by HubSpot Media. They have a cool new podcast that's for AI called The Next Wave. It's by Matt Wolfe and Nathan Lanz. And they're basically talking about all the new tools that are coming out, how the landscape is changing, what's going on with AI tech. So if you want to be up to date on AI tech, it's a cool podcast you could check out. Listen to The Next Wave wherever you get your podcasts.