Tactic
A landing page + email gate is the right MVP, not an app
Sam's romance test was just a simple landing page (shortbutromantic.com) offering a daily story and gating part 2 behind an email. The lesson: most founders over-build apps when a one-page MVP that captures signups proves demand first.
“So this is a great example of what an MVP looks like for an idea. Cuz most people don't know where to start. They're like, oh, I need to make like an app. Oh shit. Okay, let me go find a guy who knows how to make apps and like pay them. Oh man, they want $20,000. Like in this case, this is a perfect MVP for this.”
Steal thisBuild a one-page landing MVP that captures emails before paying anyone to build an app.
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