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A $200M deal vaporized by one Facebook algorithm change
Sam tells of a friend whose media company was about to sell for $200M last January; Facebook changed its algorithm and the company was out of business by March. He uses it as the cautionary tale for any business built on one platform, like Firefly on Uber/Lyft.
$200M
Pending sale price of company killed by Facebook algorithm change · USD
“I know a guy who had a company that was about to sell for $200 million. Last January, Facebook changed their algorithm, and it went out of business in March.”
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