Number
ROMWOD: a $100 mobility app doing ~$11M in subscriptions
Sam flags ROMWOD (Range of Motion Workout of the Day), a $100 app that prescribes mobility routines for tight hips or back, reportedly pulling in around $11 million in subscription sales.
$11M
ROMWOD subscription revenue · USD/year
“Have you heard of this thing called ROMWOD, Range of Motion Workout of the Day? And so it's an app that I bought, I pay $100 for it, and I just say I've got tight hips or tight back, and it helps me with my range of motion. They're bringing in something like $11 million in subscription sales.”
Idea
Build the Wirecutter for any niche subreddit (garage gyms)
Sam describes a guy named Cooper who built the 'Wirecutter for garage gyms' off a garage-gym subreddit, making likely a few million a year on affiliate fees. The template: become the trusted review/affiliate site for one fanatical community.
“And there's this guy named Cooper that goes, all right guys, I'll create a website. And he created the Wirecutter for garage gyms. And it's crazy how fanatical these people are about this. He probably makes a few million dollars a year just off affiliate fees.”
Steal thisPick a fanatical gear-obsessed subreddit and become its definitive review/affiliate site.