Rick and Morty

License Rick and Morty to make corporate compliance training people actually watch

Shaan proposes licensing a beloved-but-mid-sized IP and using its characters to produce entertaining corporate training and compliance videos, differentiating from the notoriously dry incumbents.

“And so the idea here would be to license popular brands and use those characters and use those, um, those, those styles to, to do corporate educational, corporate training, one of the two.”

Steal thisLicense a popular brand and bolt it onto a boring, well-funded category (corporate training) to stand out and win deals.