Perry Ellis

Teen hustler buys 100 blemished Perry Ellis jackets, nets $10K from his trunk

At 15, Keith borrowed $1,000 from his dad to buy 100 irregular Perry Ellis leather jackets (retail $300) at $10 apiece, then sold them from his car trunk to teachers and parents for ~$100 each, making about $10,000 and learning to 'make money on the buy.'

“At 15 years old, I went to downtown LA and purchased 100 of these leather jackets that were $10 apiece. They were Perry Ellis, retail for $300. And you know, you, you ask, well, how could I buy 'em so cheap? They, they were irregulars. They had little tiny blemishes and I learned the importance of making money on the buy. And one of my mentors was like, don't be afraid to negotiate. They were asking maybe $50 a piece. And you know, I paid 'em all cash. I borrowed $1,000 from my dad and I bought these jackets for $10 a piece. And then I went and sold them outta the trunk of my car to all the teachers, the janitors, the parents of the students. This was in high school and sold 'em for around $100 a piece. So I made around 10 grand and love it.”